Crossing the Chasm: Marketing and Selling Disruptive Products to Mainstream Customers

“academic plus a little bit infotainment. And then, you know, maybe, like, crossing the chasm or inside the tornado. So if you had the time, and you could be, like, locked in a room and read, like, six books, if you read that, you will be able to predict 100% of things that happen in technology, like, without fail.”