5 ruthless business lessons from one week in NYC

“uh, you know, marinades, sauces, things that you put on meat. And that's where you see like that bachans, like a Japanese barbecue sauce or whatever. It's an example where like, I don't think a lot of people were really that into, I'd like to just put, I'm really looking for, whatever this, uh, umami savory Japanese sauce is.”

“denim collection. I was like, so what, why, why the denim thing? And you were like, I just, you started talking about it. You go, it's like history you can wear. And I go, is that their slogan? He go, no, I just said that.”

“yeah, for this sort of thing, you know, you've been doing that for 15, 20 years now. I thought made to stick was cool because it just put frameworks, but like, there's like classic ones that you see. And some of them are funny where it's like, this person is this rich. It's like, well, what does a trillion mean?”

“what is it really? Right. Cause when he, when he talked about this poppi thing, it was like, I think when they started, it was like apple cider vinegar as a, as a drink supplement. And he was called like mother's miracle or something. He was like, we need to make clean soda.”

“like, if you read those, you'll, you're going to be amazing. And the first book that he said was a book called Positioning by this guy named Al Trout. I think his name is. Um, I think he also wrote the 22 Immutable Laws of Marketing of which Tim Ferriss. That's like one of the only three books that he always says, like, just read this one. And, um, I just have noticed that when”

“I think he also wrote the 22 Immutable Laws of Marketing of which Tim Ferriss. That's like one of the only three books that he always says, like, just read this one.”